Transform your web site into a Top producer
Today everybody has a website. To a sales manager, the website is a member of the sales team. The website knows the products, pricing, terms and conditions very well but it has problems with building a rapport and answering questions. It generates leads and customers, but is a little inflexible and static. So how can you transform your website from an average salesperson into a “Top Performer” ?
Well you can send it more prospects (generate more traffic) but the same problems will remain, namely that you can’t coach or train it.
With the use of ActiveReception on the website you can make your site a lot more interact and at the same time feed hot leads to the other members of your sales team. So, in real terms, how can ActiveReception do this for you?
First of all it will add the human touch that your website is missing. Your website can’t build a rapport, but your sales staff can. Some of your website visitors want to read and browse around your site by themselves, some are on a busy schedule and want to get the answers to a few questions quickly and continue with their own work, some what to get more info on your latest promotion. A small number of them will make the first move, they will send you an email, call you of fill in the contact form. But the majority of your prospects don’t want or are not motivated enough to pick up the phone and call you or wait for 24 hours for a replay to their email. So can you afford to just sit and do nothing to reach them, or use ActiveReception to make the first move and build instant rapport?!
Secondly, it will allow your sales force to conduct sales blueprinting before interacting with your prospects. ActiveReception provides monitoring of your website visitors. Your team will find out how the prospect has arrived on your website, if they has used a search engine and what keywords they has used or clicked on some of your banners, or maybe read your latest article or blog. And your sales people will see what pages he is looking at the moment. With this your sales team will have an overall idea of what the prospect is looking for. For example, once the prospect has stayed more than one minute on your new product page, the sales men can send him a chat invitation and build instant rapport, qualify the prospect and turn him into a lead or even close the deal right there.
Thirdly, with just one click the prospect is connected to your sales team. ActiveReception will place a chat banner on your website. And with a click on that banner the prospect can make a purchase inquiry or even get a quote from your sales staff while chatting.
ActiveReception will turn your website into a top performer. Shortly after starting to use it, you are likely to see an increase in lead generation, closing and cross-selling. It will also strengthen the relationship with the existing customers, allow you to understand their behaviour patterns and bring in extra new customers.
