Increase your sales online
Driving customers to your website using SEO has been a goal of companies for quite some time now but does it end there? Well, it used to, but not anymore.
We focus squarely on Conversion Rate Optimisation using a skilful blend of automatic visitor profiling, website visitor behaviour and live chat.
Using our live chat software, you can focus on the points of your website where your visitors abandon the conversion process and tender to their immediate needs.
With many websites not gaining more than 1% - 3% conversions we know that there is great scope to identify the failure points of a sale or conversion and address them.
For small companies with less than 10,000 website visitors per month, it’s likely that every visitor is on your site for a very specific reason and being there to chat to them will go a long way to helping your business thrive.
For Enterprise clients, we have a very powerful rules based engine built into the extension, ActiveCampaigns, that will handle all the heavy lifting for you and even take care of personalised advertising in harmony with the live chat functionality. In principle, whether you are a large or small company, some of the same aspects of website behaviour exist for your clients. Largely, customers like customer service and what better way to provide service than offer yourself to help?
Using live chat software you can proactively engage the visitor as they arrive at your site and offer them assistance or, if you are a little more conservative, perhaps you can have a tasteful icon offering live chat assistance at the visitors leisure, much in the same way you would in the real-world.
Once you have a rapport with your visitors, you can begin to realise the full potential of your website as a place of business rather than a fancy billboard.
With some handy built in features, ActiveReception can assist your real-time live chats with the ability to push brochures across to the prospect or even redirect the chat to a colleague who is more specialised for the line of inquiry.
The bottom line is that you don’t need to double your digital marketing budget to increase your sales, just treat the visitors you already have with the attention they deserve.
After all, it’s easier to keep a visitor than get a new one right?
